The target market for my product is for young females ranging from about 15-30, the reason is because the smell is one that a younger person would like more than an older woman. The product should contrast with teenage films with all of the colours and stylishness, and also slightly older women that are in to glamour and fashion. The kind of person who would buy my product would like the following music, charts music and any kind of pop, the films they would like are Chick flicks and Romantic comedy. Television programmes would be fashion programmes or maybe Skins or other teenage programmes, and they would probably shop at River Island or at Primark.